Archive for the ‘WSI Company News’ Category


For the 10th Consecutive Year WSI Ranks No. 1 in the Technology Services Franchise Category

Posted January 6th, 2010 by Lisa Chirgwin in Internet Consultancy, WSI Company News

WSI Maintains Its Long-Standing Top Rankings in Entrepreneur Magazine’s January 2010 Franchise 500 Listing

The WSI network is the world’s largest Internet consulting firm, ranks as the No.1 Internet Marketing Services Franchise in Entrepreneur Magazine’s January 2010 Franchise 500 – an honour maintained for 10 consecutive years. WSI ranks 13th in the Top Home Based Franchises. Overall, the world’s leading franchise offering Internet marketing services increased to the 56th spot in the 500 listing in 2010.
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Make Child Poverty History Update

Posted December 8th, 2009 by Lisa Chirgwin in WSI Company News

At WSI we are proud sponsors for the Charity ‘Make Child Poverty History’.  The Charity believes that no child should have to go hungry in this day and age.  Their goal is to take steps towards ending child poverty.

In September WSI held an Education and Innovation Conference, WSI members from around the world attend the conference to keep up to date with the latest strategies in Digital Internet Marketing. (more…)

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What do you want from a Content Management System?

Posted October 21st, 2009 by Daniel Fielding in Content Management, WSI Company News, Website Development

What do you look for in a CMS? At WSI in Holmfirth we’ve tested a huge range over the years. Some of them impressed us, some of them were never spoken of again! We’ve used all of the systems available inside the WSI marketplace and a lot of popular open-source alternatives, but we’ve never found that perfect mix of features, flexibility and simplicity.

Help us to build your dream CMS! We’re working on our own system and we’d like to make it available for all of you to offer to your clients. What do you love or hate about existing systems? What’s the one feature that you’ve always wanted? Let us know and we’ll do our best to make it happen.<!–more–>

Why not use an existing CMS?

Using an off-the-shelf CMS has many advantages; they usually allow you to deploy a site quickly at low cost. Many of them also have an active development community, meaning you have access to custom “modules” and additional functionality. The trade-off is that all of this comes at the expense of flexibility and usability. You no longer have the same level of control over your site’s processes and appearance as you would with a bespoke build.

Our aim is to build a system which allows us to create a bespoke quality site, with the cost and delivery time of an off-the-shelf product.

Building Our Own CMS In-House

Our in-house designers and developers created our first system from the ground up about 18 months ago. It was basic but was built on the principles of speed, security and simplicity for the user. These fundamentals have been paramount since then as we’ve built in features and slowly increased the systems capabilities.

When we make the system available to other ICs we’re hoping to have the following features available as standard:

  • Simple page management for single or multi nav sites
  • Flawless SEO friendly URLs
  • Advanced visitor reporting/statistics built into the back-office
  • A customisable live feed of activity on your site
  • News, event, user, banner and bulk email management
  • Automatic HTML and XML sitemap generation

We’ve spent a lot of time ensuring that the user interface for the back-office is as clean and easy to use as possible. Here’s a quick preview of the current build:

We’re going to continue getting our system ready and want it to be as useful for you as it has been for us. Tell us what you like or dislike the most about the systems you are using at the moment. Tell us what your dream feature would be. What’s the one thing that your last client asked for that you weren’t able to deliver?

We want to hear it all no matter how big or small the feature! Leave a comment below or email dan@wsi-ebizsolutions.biz directly.

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Google Analytics Qualified Professionals!

Posted October 20th, 2009 by Stephen Harvey-Franklin in Analytics, WSI Company News

In today’s challenging economic climate, data-driven marketing and website decision making is becoming an increasingly important aspect.  Google has recognised the importance of this trend with the recent introduction of its Analytics Individual Qualification (GAIQ).  The GAIQ course covers web analytics techniques and Google Analytics implementation, administration, and analysis tools.

Today we are pleased to announce and congratulate the success of one of our Internet Marketing Consultants – Chris Mann for attaining this highly regarded and recognised professional qualification.  Chris becomes one of the very first web professionals in the country to gain the new qualification.

The new qualification will allow WSI Yorkshire to further enhance its web analytics services, training offerings and mentoring services.  The Google Analytics Individual Qualification compliments our existing status as a Google Adwords Qualified Company.

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Internet Marketing Courses from WSI

Posted October 8th, 2009 by John Callaghan in WSI Company News

At WSI UK we’ve gained invaluable online marketing experience by dealing with a diverse range of clients, each requiring a unique mix of internet marketing solutions for their products and/or services. Starting in November, 2009 we are launching a range on internet marketing courses offering an introduction into internet marketing and some of its elements. We’ll be sharing our knowledge, experience and expertise developed over a decade of delivering internet marketing solutions.

The first two courses will cover An Introduction To Internet Marketing and An Introduction to Social Media Marketing , confirmed venues are in Birmingham, Thame and Leeds, more locations and venues will be added to subject to demand.

An Introduction to Internet Marketing

The introduction to internet marketing course will cover a brief overview of each form of internet marketing including pay per click advertising (PPC), search engine optimisation (SEO), email marketing and web analytics. It will also touch on the benefits of optimised landing pages (for search engine optimisation or PPC advertising) and the advantages of using microsites.

The course has been designed to cater for businesses unaware of the online marketing landscape and want to find out more about the tools available. It is also useful for companies who outsource internet marketing services and would like to gain a better understanding of the activities involved in running an online advertising campaign or optimising a website for search engines etc. For more information visit our internet marketing course page or to book a place, visit our internet marketing course page at Ripley Training .

An Introduction to Social Media Management

Social media marketing is becoming a popular advertising vertical that many businesses are exploring in-house. At WSI believe it’s important to fully understand the potential benefits and risks of using social media before defining a social media strategy and a social media policy. Our Introduction to Social Media Marketing course focuses on the opportunities for increasing sales and customer reach, and developing online PR, branding and customer service. It also covers what not to do when using social media marketing and including advice on how to protect your brand online.

For more information visit our Social Media Marketing course details page. If you’d like to book a place on the course, visit Ripley Training, book now to avoid disappointment.

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E&I: Make Child Poverty History Announcement

Posted October 7th, 2009 by Stephen Harvey-Franklin in WSI Company News

WSI Announced at their Excellence and Innovation Conference in Orlando that they are aiming to raise sufficient money from the WSI Network to build a new school.

“No one should go hungry in this day and age, especially children whose entire development and future potential depends on their health and nutrition. Every child deserves to have the essentials of clean water, health care and basic education. Our goal is to take the necessary steps to end child poverty – one child, one village at a time.”

You can find out more on the Make Child Poverty History site.

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WSI Yorkshire Visits Google

Posted July 3rd, 2009 by Chris Mann in Google, WSI Company News

As part of the developing relationship between WSI and the Search Engine giant Google, a unique collaborative event was organised last week.  The event hosted at Google’s central London office allowed representatives from both organisations to come together under one roof.

The agenda focussed around the challenges and opportunities presented by the global economic slowdown.  The worst for a generation and the first of the new digital age.  During these challenging economic times consumers are becoming more and more price conscious. Over 80% of Internet users now compare prices and options prior to making an online purchase. With Internet usage figures increasing to over 41 million individuals online this year this represents key opportunities for WSI’s clients.

At the event Google presented the very latest research findings into visitor behaviour and the impact the economic slowdown is having on all key online sectors.  This advice extended to Pay Per Click advertising, Social Media Optimisation and key technical aspects of Search Engine Optimisation including Landing Page Optimisation and the future of Link Building Activity.

In addition Google provided demonstrations of their very latest Search Optimisation tools and a rare insight into their future endeavours within the Search and Internet Marketing Arena.

We will be sharing all of these insights with our clients over the coming weeks and months to help gain the greatest potential from their online marketing campaigns.

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Stephen Harvey-Franklin Elected To WSI’s ICAC

Posted May 19th, 2009 by Stephen Harvey-Franklin in WSI Company News

Today WSI’s President Ron Mcarthur announced Stephen Harvey-Franklin’s election to WSI’s ICAC, The Internet Consultants’ Advisory Council.

Stephen will be representing Scottish WSI ICs and English ICs in the Midlands and the North of England.

Gary Levine has also been elected to represent the North east of The USA.

As members of WSI’s  ICAC, they will solicit Area Reps, IC Groups, committees and independent associations in their regions for information relating to the Council’s objectives of:

Enhancing communication between WSI Corporate and the Consultant community
Improving the WSI Consultant community’s understanding of WSI operational systems and functions
Promoting cooperation and joint participation in the resolution of key issues and the implementation of new initiatives.
Ron McArthur was quoted as saying “I want to congratulate Gary and Steve. I have the utmost confidence that the ICAC, including these recently elected members, will continue to represent their fellow Consultants with excellence”.

For a complete list of the current ICAC members and region breakdown, please click here.

Stephen’s role as a member of the ICAC community will be to:

  • Interact with the greater WSI network to gather input, suggestions, initiatives, etc., which may positively impact the collective success of Consultants
  • Maintain regular contact with the moderators of local IC Groups, Area Reps, various committees and independent associations in their geographic areas
  • Collect their feedback so issues raised or initiatives developed can then be shared with the Council, considered and addressed or introduced to the entire network.

Stephen is an Internet Marketing Consultant who run’s & owns the local WSI office in Huddersfield Yorkshire and serves the North of England. His office is in it’s 6th year and has been serving small medium and large companies locally and nationally to enhance their online presence, by developing Search Engine Friendly Websites and creating online marketing startegies to help companies punch above their weight online.

With 10 staff and still recruiting for more consultants, it is clear that his customers are backing WSI to help keep them growing during the recession.

This appointmnet crowns off his appointment for a second term as a member of WSI’s elite  President’s Circle and follows his appointment as WSI’s area rep for the North and Midlands of England.

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Steve Harvey-Franklin is Appointed Area Rep For The North Of England

Posted May 4th, 2009 by Stephen Harvey-Franklin in WSI Company News

WSI (the world’s leading internet franchise) have appointed Steve Harvey-Franklin as Area Rep For The Midlands and North Of England.

Stephen will be responsible for helping WSI develop within the Midlands and Northern England.

Ass area rep Stephen will be working with existing WSI offices to mentor them and to act as an advice centre and co-ordinator for other ICs in the region. Steve will also be responsible for finding new Franchisees in the area and then to help train them.

WSI is the world’s leading internet franchise and is now proving to be a reliable recession proof business.

To find out more about franchising with WSI http://www.yorkshireinternetmarketing.co.uk/wsifranchise/

To find out more about Steve http://www.linkedin.com/in/intenetmarketing

Or follow us on twitter http://twitter.com/wsiyorkshire

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Steve Harvey-Franklin is appointed to the WSI President’s Circle Again

Posted May 3rd, 2009 by Stephen Harvey-Franklin in WSI Company News

Steve Harvey-Franklin, owner of WSI’s Huddersfield Office has been appointed for a second term to the President’s Circle for 2009. This honour is given to WSI’s leading 25 Consultants. WSI has some 1,500 offices globally and Steve run’s one of the leading offices in the WSI franchise.

To find out more about us http://www.yorkshireinternetmarketing.co.uk

http://www.linkedin.com/in/intenetmarketing

To find out about becoming a WSI Franchisee

http://www.yorkshireinternetmarketing.co.uk/wsifranchise/

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