Inspiration can come from unusual sources. I am a regular reader of several blogs and forums, and happened to notice an interesting discussion on one of these yesterday. The participants were reviewing the newly launched website of a brick-and-mortar shop, and how the site – despite the company’s generally good reputation – failed to meet some critical customer expectations.
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Archive for the ‘Miscellaneous’ Category
WSI Collectively Raised $8,000 for Haiti Relief
Posted February 15th, 2010 by Lisa Chirgwin in Miscellaneous
The WSI network is part of the the Make Child Poverty History (MCPH). As part of this charity WSI has raised funds for the Haiti Relief Fund, to provide much needed resources to those who were affected by the earthquake that struck Haiti in January.
WSI has franchises worldwide, and franchise members have been donating to the fund. WSI Home Office matched the donations from the entire IC network, which means that WSI collectively raised $8,000 toward the Haiti relief efforts!
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Why should I completely replace my website?
Posted January 29th, 2010 by Chrisi Reid in Miscellaneous, Website Development
If you have a website that was built a few years ago, you might be thinking about updating or replacing it. Browsers have changed, with the introduction of new options like Google Chrome – and the coding standards are slowly shifting towards the use of HTML 5 and CSS 3. These things can affect how an older website is shown to your users, and as markets change, it makes sense to review your site and see if it’s time to replace it. But why is it so difficult for site owners to justify rebuilding a website from the ground up?
10 Techniques to Power Up PPC Ads
Posted January 13th, 2010 by Lisa Chirgwin in Advertising, Google Adwords, Miscellaneous, Online Marketing
Pay per click (PPC) is an Internet advertising model used by search engines and websites where advertisers pay only when a consumer clicks through on their ad to visit their website. Typically a PPC ad is based on keywords designed specifically to reach a designated target market.
Done right, PPC marketing provides an instant source of targeted traffic and can boost sales in a cost-effective way, helping you to improve your Internet return on investment (ROI).
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CSS 2: Making the Most of Web Development Tools
Posted December 23rd, 2009 by Chrisi Reid in Content Management, Miscellaneous, Web Design, Web Standards, Website Development
Some time back, my colleague Dan posted a blog about CSS 3, and all of the wonderful new ways web design will change once browsers catch up to the new standards. Many of the new techniques and tools do work in certain browsers now, but what can a web development team do to create pages that have some of the look and feel provided by CSS 3 for browsers like Internet Explorer that don’t support it?







