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WSI Show Businesses How to Grow Online.
We specialise in building customized Internet Business Solutions to help your business generate more revenue and increase your online profitability, no matter what industry you're in. We blog to share our thoughts and ideas on website development, online marketing and other related topics.
Lately it has occurred to me that many of the websites I have managed content for do not have one page that seemed to be standard on the World Wide Web – the FAQ or Frequently Asked Questions page.
But this may not be a bad thing as long as the content of the website provides the answers your visitors need. Ask yourself if you really need that page – or if the information that is parked there would be better on more relevant pages.
The benefits of successfully engaging customers through social media marketing has prompted much to be written on the subject. In fact, you might be forgiven for thinking everyone has an opinion on how best to market your business using platforms such as Facebook and Twitter – the list of do’s and don’ts is literally endless.
There are virtually no rules in the world of blogging – from political commentary to personal diaries – the scope is literally endless. Recent years have seen an explosion in the use of blogs as an effective internet marketing tool, but for many the most challenging aspect of business blogging remains knowing what to use as content.
In the world of e-commerce, design is paramount. In this age of digital marketing, your site is your shop front to the world – speaking volumes about your brand, how you do business and your professionalism. No matter how good your product is, a poorly designed and inferior looking website can translate to a poorly designed, inferior product in the mind of the visitor.
No matter how savvy you feel you are when it comes to the subject of email marketing, the landscape is constantly shifting. To stay ahead of the crowd, then, it has become vital to regularly review your strategies and to adapt according to the latest trends.
In the wake of YouTube’s meteoric rise to become one of the most powerful marketing platforms on the internet, the profound popularity of video content is indisputable. Search engine marketing is no longer the ultimate route to the masses online, as users adapt to a social media and interactive content-driven landscape.
Nowadays if you were to think of any subject – literally anything – it will have been blogged about. Blogging has become a truly universal language in which anyone can have their say, for better or worse.
Over the last few years, developments in online marketing have changed the way we work forever. From social media, blogging and tweeting through to Search Engine Optimisation (SEO) and Pay Per Click (PPC) campaigns, there are literally endless inventive ways to promote your business online.
The advantages of email marketing are now well known. However, the techniques that worked yesterday don’t necessarily work today. As internet behaviour evolves, so the email marketing landscape shifts.
The new position is for an Internet Savvy Account Manager to help promote our internet marketing services to our customers and to help plan and manage or Internet Marketing Campaigns. No campaign is the same. We may mix such techniques as: SEO – Search Engine Optimisation, PPC Pay Per Click Google Adwords Marketing, Social Media, E-mail Marketing, Internet Analysis, Internet Consultancy and Web Analytics.
We have achieved outstanding results for our customers and are looking for a new member of our team who will add value to our customers.
The Job Specification is below.
As the Internet Marketing Account Manager in our growing Digital Marketing Agency you will be responsible for the planning and management of SEO and PPC for client websites. You will also be responsible for analysis and research of prospects. Training will be given, and you will have access to the latest SEO and analysis tools. You will also analyse the results implemented by our SEO Consultants and liaise with clients, looking for opportunities to improve the clients’ online business. You will attend client meetings and be in constant communication with the client to ensure all Search projects are achieving their targets.
You should have hands on experience of Search Engine Marketing (SEM) and Google Analytics. As this role is client facing you must have strong communication and presentation skills. You will implement Search Marketing strategies and be competent in the delivery of SEO & PPC Social Media and Conversion Analysis. You will also be responsible for making ongoing recommendations and campaign improvements.
There will be significant training opportunities to further develop your skills.
If you would like to apply, please e-mail your CV and a covering letterincluding salary expectations to lisa@wsi-ebizsolutions.biz.
You can checkout the person spec on our careers page
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